feel good designs - PLAY PLUS

feelgood designs is a company defined by a belief that good design can transform lives and by the principle that ‘children deserve beauty’. We are proud to introduce our first line: PLAY+SOFT.

PLAY+SOFT creates vibrant, safe, stimulating and flexible environments for children to explore and enjoy. From an original idea by Maurizio Fontanili, PLAY+SOFT is the result of a long-term collaboration between designers, architects and the world-renowned educators at Reggio Emilia in Italy, and was inspired by research into the way children interact with their surroundings when at play. But while the inspiration may have been academic, the results are anything but. From play blocks fashioned to look like a giant swiss cheese to a ‘smell tunnel’ designed to delight the senses, each item of furniture bursts with colour and vitality. Perfect for domestic, public and educational settings, PLAY+SOFT embodies one simple idea: children have a right to beauty.